For our final class project, groups were challenged to pick an issue, and create a fully integrated PR plan to raise awareness on that issue. For our group project, we chose the issue of hunger and focuses on revamping the already existing NFL Kick Hunger Campaign. My contribution to the team was designing the issues ads that you see to your left. I also contributed heavily by leading our oral presentation and the creative tactics that are listed in the PowerPoint. 

 

Below is my group’s final presentation power point which further explains the project and will give insight to my thoughts behind the issues ads.